Brand Journey

Where The Journey Begin

 

Fipper detonated the Malaysian market and led the trend with the first rubber flip flop Classic series with elephant logo and two-color matching. Relying on the knowledge of natural rubber and the special and exclusive formula, Fipper has the characteristic of using natural rubber even for shoe laces. From the old-fashioned blue and white slippers that can only be seen in street stalls, to the well-known and popular love of attracting groups of foreign tourists, Fipper has become a must-buy souvenir and fashion in Malaysia.

 

2009-Market Demand

 

In 2009, Fipper launched more series to meet market demand. Including optimizing the shoelace and shoe body design, creating a slender and gorgeous women's flip flop Slim, with elegant thin straps, which is more fresh and gentle. Also specially designed colorful Junior styles for children, using reassuring natural rubber to protect children's little feet.At the same time, Fipper also launched the Slick series with higher rubber content for men to achieve higher load-bearing capacity and better abrasion resistance, so that Fipper flip-flops can go farther and are durable..

 

2010-Journey in International Market

 

In 2010, Fipper expanded rapidly in the Southeast Asian market under the model of a commercial authorized agent. The countries and regions it touched include Vietnam, Indonesia, Cambodia, Brunei, Mauritius, South Korea and Singapore. In the next few years, it successfully opened markets in Europe, Australia, Republic of China (Taiwan) & Japan. There are more than 100 offline stores, all over China and abroad.

 

2014-Open Headquater in Bali

 

In 2014, Fipper decided to set up a branch in Bali, Indonesia to cope with the rapidly expanding Southeast Asian market.

 

2017-Ecommerce Malaysia

 

In 2017, Fipper put part of its efforts and resources on the e-commerce market, which had an uncertain prospect at the time, and started an online sales journey..

 

2019-Tmall Global

 

In November 2019, Fipper also opened an overseas flagship store on Tmall Global. During the live broadcast cooperation with anchors such as Sydney, Chen Jie kiki, Chao Ran, etc., during the peak season, it once jumped to the top 1 in the category.

 

2020-Fippercafe & Brand Ambassador

 

In 2020, the world's first fippercafé was opened in Legian, a tourist area in Bali.The well-known Malaysian singer Andi Bernadee spoke for Fipper, which attracted the attention of many young audiences and made the new men's sandals Trekker sold out. In Mainland China, Fipper also cooperated with Liu Tao to live broadcast the goods, letting more people know that high-quality natural rubber flip flops are already on sale on Tmall International